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Why Sci-Fi Is Bad for Design

Tech that looks cool in the movies is often distracting and frustrating for real users

SScience fiction visions, especially as presented in movies and television shows, have infected our approach to UX and product design. They have nudged us to mistake visualizations that were created for maximum dramatic appeal for solutions that are feasible and desirable…

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Helping designers thrive. A Medium publication about UX/UI design.

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Amber Case

Design advocate, speaker and author of Calm Technology. Former Research Fellow at MIT Media Lab and Harvard BKC. Co-founder DAO DAO.