Why Plastic Is a Design Failure

And the brands and designers innovating to change that

Tabitha Whiting
Modus
Published in
6 min readJun 1, 2019

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Photo: lindsay_imagery/Getty Images

AsAs a material for use in design, plastic only became readily available and widely used in the 1950s. Since then, we’ve managed to amass over 8 billion tons of the stuff. And every single piece of this 8 billion tons remains on our planet. Much of it exists as microplastics within our water system, where it’s an issue…

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Tabitha Whiting
Modus
Writer for

Exploring the good and the bad of climate change communication and sustainability marketing 🌱