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What’s Holding Augmented Reality Back?

AR has been eagerly awaited for decades, but so far, it has failed to truly deliver

Augmented reality demo featured in M. W. Krueger’s book ‘

WWhat you’re looking at above is the state of augmented reality nearly two decades ago. It’s also a clue as to why, today, Magic Leap is reportedly looking for more venture funding after having already raised more than $2.6 billion from Google and other Silicon…

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Helping designers thrive. A Medium publication about UX/UI design.

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Amber Case

Design advocate, speaker and author of Calm Technology. Former Research Fellow at MIT Media Lab and Harvard BKC. Co-founder DAO DAO.