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The Power of Data Viz for Telling Stories About Science
Illustrations and other visual tools are a fantastic way to analyze complex scientific info and help the public understand it
Anyone who follows the news in spaceflight technology or stays up-to-date on the latest findings in environmental science knows just how fundamental data visualizations are to the conversation.
Scrolling through NASA or SpaceX’s Twitter feeds, you’re likely to find data-backed illustrations that show us the parts of our universe we can’t yet photograph. Search for research on climate change and you’ll discover that designers and scientists alike are working to bring the trends to life in a visual medium.
Why all this effort to transform words and numbers into graphs, charts, illustrations, and motion graphics? Because the more information scientists gather about the world around us, the more unmanageable all that data becomes.
As a result, data visualization has become essential not only in the analysis of information that scientists collect, but in the clear dissemination of that information to the public.
