Test Early, Test Often
How to take better advantage of your most valuable resource: users
Published in
5 min readJun 24, 2019
A key hallmark of user experience design is talking with users and aligning with their goals and needs. Most of the focus, however, is in two key phases: conversations up front to discover product needs (discovery and generative research) and another round once a concept has been laid out (usability testing)…
