8 Ways Marketing Tactics Can Get You Hired

Designing a portfolio to market the real product: you

Christian Beck
Modus
Published in
9 min readFeb 8, 2017

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Photo by Alice Achterhof on Unsplash

I’I’m often asked to review designer portfolios from students anxious to lock down a dream job or young designers looking to move up the ladder. I’d love to review each one in detail, but it takes too long. In both cases, my feedback tend to be the same, and it’s inspired by product marketing principles…

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Christian Beck
Modus
Writer for

By day, executive designer at Innovatemap where I help tech companies design marketable products. By night, co-founder of UX Power Tools.