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A Scientific Method for Impactful UX Prototyping

And why ‘rapid prototyping’ isn’t enough to critically impact product design

Illustration: Mike Dodge

UUX prototypes can be powerful tools to explore new design concepts, challenge preconceptions, validate assumptions, and bring designs to life. Their ultimate purpose is to facilitate learnings that help effect a better product. In my experience…




Helping designers thrive. A Medium publication about UX/UI design.

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Mike Dodge

Mike Dodge

As Principal Design Technologist in Alexa Voice Shopping at Amazon, I design and build prototypes that define the future of voice and multi-model shopping.

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