Peter UrferinThe StartupSigns your company is bad for your UX careerYour UX career might be in jeopardy. Focus on your growth and avoid staying in companies with these issues.·5 min read·Oct 16, 2019----
Peter Urferinon design by designWhat Samuel L. Jackson Taught Me About PersonasThis is the mothaf*#@$n deal with mothaf*#@$n personas.·5 min read·Jun 11, 2019----
Peter UrferinModusBringing a Classic into the Digital Age with Helvetica NowOptimized for screens and design flexibility, an old favorite gets a rehaul·6 min read·May 9, 2019--6--6
Peter UrferinTech@TravelstartChoosing a Typeface for FlappAnyone using Travelstart’s product on more than one platform might have noticed mismatched fonts. Flapp — the official Travelstart app —…5 min read·Aug 22, 2018----
Peter UrferMedium, you broke my reading routine…and now I’m feeling dumb. Or maybe I am dumb as I can’t figure out your new homepage. Or maybe it is your homepage that is dumb.3 min read·Sep 27, 2017----