Pitching Your Design in the Shark Tank

Lessons for the designer turned entrepreneur

Karen McClellan
Modus
Published in
7 min readApr 1, 2019

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Credit: tom-iurchenko/iStock/Getty Images Plus

OOver the past several months, I’ve been working on a product called Talisman with my two designer-cofounders, Diamond Alexander and Jonas Escobedo. In March, we pitched it in a venture capital competition at the University of Colorado at Boulder called New Venture Challenge (NVC).

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