Modus

A former Medium publication about UX/UI design. Currently inactive and not taking submissions.

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3 Lessons We Learned From Rebranding Gusto

Jason Marder
Modus
Published in
5 min readJan 27, 2020

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A new sign-in page that celebrates humans at work.
Pro tip: Get leadership input early. We led workshops for our leaders to visually interpret our brand identity, which directly informed our creative choices. Images courtesy of the author.

So what’s a brand? And why does it matter?

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Modus
Modus

Published in Modus

A former Medium publication about UX/UI design. Currently inactive and not taking submissions.

Jason Marder
Jason Marder

Written by Jason Marder

Design @ Stripe. Previously redesigned Gusto. Life enthusiast. Lover of all things delicious. www.jasonmarder.com

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